Despite the fluctuating home values in Florida, it still remains a flipper's REO paradise. Where else can you find a tropical climate with beaches all around in the United States? That's not to say that all of Florida is in this fluctuating roller coaster. Areas like Jacksonville and Gainesville have home markets that are quite stable. The national average increase of population rate is at 9.8%. Florida's rate of increase in population is a staggering 21%, more than double the national average. What does this mean? This means that people are still moving to Florida by the droves. The home market will be alive for quite some time. All of these incoming people need somewhere to live and where's a better place than your own rehabbed REO home? The REO home market in Florida is enormous.